Visiting us


Following the continued development of the COVID-19 (coronavirus) situation, and in line with government restriction, non-essential stores at The Parade will be closed from Tuesday 24 March until further notice.

Access to essential goods and services remains open however, including the following stores; Tesco, Savers, Wilko, Superdrug, National Bank, TSB Bank and Metro Bank.

Find out more.


Swindon’s Shopmobility scheme is available for anyone with limited mobility and provides a selection of manually-propelled and battery-powered wheelchairs and scooters. For more information please click here.

How to find us

With excellent links to public transport and plentiful car parking nearby, visiting The Parade couldn’t be easier. We are situated in Swindon town centre, just a minute’s walk from the main Swindon bus station and three minutes’ walk from the train station.

Baby Facilities

Debenhams have a parent and baby room located next to their customer toilets. The room is private and clean, so whether it’s nappy changing or breastfeeding you can cater to your baby’s needs in a comfortable environment. You can also find baby changing facilities in Costa.

Debenhams offer a special children’s menu and provide baby food and bottle warming facilities, free bibs and wipes. Plus, BHS Café also offer bottle warming as well as tasty Annabel Karmel kids meals.


Customer toilets are located within the following stores: BHS, Debenhams & Costa.

Disabled toilet facilities are located within the following stores: Debenhams & Costa.

Cash Machines

Cash machines are available at both TSB and Metrobank.

Bureau de Change

Looking to change your travel money? Visit TUI or TSB in The Parade.

Metrobank has opened at The Parade and they have an array of services available. Pop in to discuss.

Contact Us

For further information, please call 01793 644981 or complete our online enquiry form.

Swindon Loyalty Card

The Parade is proud to be part of the Swindon Loyalty Card, offering great discounts at a variety of retailers. Pick up your free Swindon Loyalty Card today at these locations. Alternatively, fill in your postal details and have one sent to you.

Visit the Swindon Loyalty Card website for a full list of offers and start saving today!

Find us

By Road
Easily accessible from the M4 (junction 15 or 16), and from major routes around Swindon. Satnav users should use the postcode SN1 1BB.

By Bus
The Bus Station is located just outside The Parade, just a short walk from the shops.

By Train
The mainline station, with routes to/from London Paddington, Cheltenham Spa, Bristol Temple Meads, Swansea, Chippenham and Bath Spa, is just a 5 minute walk away.